VME TV Promotes HHF Youth Awards!

Alberto Avalos

Innovation and Technology Program Manager

Vme to Broadcast Hispanic Heritage National Youth Awards Ceremony in Miami featuring Actress Genesis Rodriguez and Celebs, Teacher, and Six High School Students from Across US

MIAMI, FL – January 29, 2014—Vme TV, the first national Spanish-language television network in association with public television stations, and the Hispanic Heritage Foundation (HHF) have announced a partnership with the goal of expanding accessibility of quality educational programming for the U.S. Hispanic community through HHF’s award-winning programs and national initiatives which focus on innovation and leadership in the classroom, community and workforce. HHF also promotes role Hispanic accomplishment and cultural pride through public awareness campaigns which will be bolstered by Vme.

The first step in the relationship will be the filming and subsequent broadcast of HHF’s 15th National Hispanic Heritage Youth Awards on Jan. 31st featuring Actress Genesis Rodriguez and other celebrities, a teacher, and six High School students from across the United States narrowed down from thousands of applicants to hundreds of regional awardees to the six national recipients. Through the broadcast and vignettes used for a public awareness campaign, the young leaders will be positioned as role models and an example of the great promise of the Latino community as it continues to grow. The students, who carry an average GPA of nearly 4.0, are awarded in “priority fields for America” including science, technology, engineering, education, entrepreneurship and finance, and fitness.

“We are thrilled to partner with Vme and showcase outstanding young Latinos,” said Jose Antonio Tijerino, President and CEO of HHF. “But more importantly, through this relationship we will be inspiring, preparing and connecting Latino youth to be innovative leaders in the priority fields for America to move forward in the future. The eye-popping numbers for Latinos are just numbers if we don’t educate and prepare our youth to make an impact.”

Together, the organizations will develop, produce and broadcast special programming and capsules that will highlight the achievements of the Latino community and inspire the audience to advance their education and excel in the United States. In addition to the Youth Awards, Vme will highlight the mission of HHF’s LOFT (Latinos on Fast Track) which includes everything from teaching computer coding to symposia in STEM fields to encouraging youth to socially innovate using video gaming – reaching youth on their terms. The partnership will include the development and broadcasting of public awareness campaigns to inspire, empower and mobilize Latinos to thrive.

“Both Vme TV and HHF are rooted in not only promoting Hispanic culture, but also in enriching and nurturing its growth by providing resources that meet the needs of Hispanic families,” said Vme TV Vice President of Corporate Strategy, Victor X. Cerda. “Clearly, this partnership is a natural fit, but more importantly, it comes at a critical point when we need to be doing all that we can to ensure the success and growth of Latinos in the United States.”

To find your local channel or to learn more about Vme TV, visit www.vmetv.com or follow Vme TV on social media via www.facebook.com/vmetv or www.twitter.com/vmetv.

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ABOUT HISPANIC HERITAGE FOUNDATION
The Hispanic Heritage Foundation is an award-winning, national nonprofit organization founded in 1987 which inspires, prepares and connects Latinos for leadership in the classroom, community and workforce to meet America’s priorities. HHF has offices in Washington, DC, Los Angeles, New York and Michigan State University which houses the LOFT Institute. HHF also promotes Latino cultural pride, accomplishment, and the great promise of the community through public awareness campaigns seen by millions. Visit www.HispanicHeritage.org. Join and follow HHF on Facebook at https://www.facebook.com/hispanicheritage and Twitter @HHFoundation.

ABOUT VME TELEVISION
Vme TV (pronounced veh-meh), is the first national Spanish-language television network in association with public television stations. Reaching more than 70 million households in the United States, Vme TV is broadcast in 43 markets by PBS stations and is available on DIRECTV, DISH Network, AT&T U-verse, as well as major cable companies including Comcast. The 24-hour digital broadcast service is dedicated to entertain, educate and inspire families in Spanish with a contemporary mix of original productions, exclusive premieres, acquisitions, and popular public television programs specially adapted for Hispanics. To find your local channel or to learn more about Vme TV, visit www.vmetv.com (http://www.vmetv.com/mediakit) or follow us on social media via www.facebook.com/vmetv or www.twitter.com/vmetv.

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