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In Partnership with The Hispanic Heritage Foundation the giveaway aids communities around the U.S. by providing valuable resources and encouraging education this holiday season.
MIAMI – NBCUniversal Telemundo Enterprises, the leading media company serving Hispanics in the U.S. and Puerto Rico, in partnership with Comcast’s Internet Essentials program and the Hispanic Heritage Foundation, today announced a gift of over 2,000 laptops and free internet service for a year to young people, students, and seniors across the United States. The laptops and internet access are being donated by Comcast to support Latino communities most negatively impacted by the COVID-19 pandemic.
“Every challenge provides an opportunity, and the hurdles generated by the pandemic in the Hispanic community have accelerated several positive developments like unity, resiliency, connectivity, and digitalization. These are all key elements that are becoming the driving force on the path to recovery,” said Christina Kolbjornsen, Senior Vice President of Corporate and External Affairs at NBCUniversal Telemundo Enterprises. “These gifts are our way of giving back this Holiday Season by offering our support closing the digital divide in the Latino community,” she added.
The giveaway recipients will be selected and announced by the Hispanic Heritage Foundation and with Telemundo’s local channels. The initiative will continue throughout the holiday season in 13 markets, including Boston, Chicago, Denver, Fresno, Houston, Miami, Philadelphia, Salt Lake City, and Washington D.C., among others. Some of the local organizations that will benefit from this giveaway include Amigos for Kids in Miami, SER Jobs in Houston, and Casa Familiar in San Diego.
“Technological resources and digital connectivity have become the backbone of today’s new normal, especially after confinement, and they are instrumental for success,” said Antonio Tijerino, President, and CEO of the Hispanic Heritage Foundation. “We are grateful to have partners like Telemundo and Comcast, which share our mission of exalting Hispanic communities through education, resources, and progress.”
Over the past ten years, Comcast’s Internet Essentials program has connected a cumulative total of more than ten million low-income people to the Internet at home. Earlier this year, Comcast also announced a multiyear program to launch more than 1,000 WiFi-connected “Lift Zones” in community centers nationwide to help students get online, participate in distance learning, and do their homework outside the home. Both of these efforts are part of Project UP, Comcast’s comprehensive, ten-year, $1 billion commitment to help build a future of unlimited possibilities.
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About NBCUniversal Telemundo Enterprises
NBCUniversal Telemundo Enterprises is a world-class media company leading the industry in the production and distribution of high-quality Spanish-language content to U.S. Hispanics and audiences around the world. This fast-growing multiplatform portfolio is comprised of the Telemundo Network and Station Group, Telemundo Deportes, Telemundo Global Studios, Universo, and a Revenue Strategy & Innovation unit. Telemundo Network features original Spanish-language entertainment, news, and sports content reaching 94% of U.S. Hispanic TV households in 210 markets through 30 local stations, 50 affiliates, and its national feed. Telemundo also owns WKAQ, a television station that serves viewers in Puerto Rico. Telemundo Deportes is the designated Spanish-language home of two of the world’s most popular sporting events: FIFA World Cup™ through 2026 and the Summer Olympic Games through 2032. Telemundo Global Studios is the company’s domestic and international scripted production unit, including Telemundo Studios, Telemundo International Studios, Telemundo International, Underground Producciones, an internationally renowned production boutique based in Argentina as well as all of the company’s co-production partnerships. As the #1 media company reaching Hispanics and millennials online, the Revenue Strategy & Innovation unit distributes original content across multiple platforms, maximizing its exclusive partnerships with properties such as BuzzFeed, Vox, and Snapchat. Through Telemundo Internacional, the largest U.S.-based distributor of Spanish-language content in the world; and Universo, the company reflects the diverse lifestyle, cultural experience, and language of its expanding audience. NBCUniversal Telemundo Enterprises is a division of NBCUniversal, a subsidiary of Comcast Corporation.
About Hispanic Heritage Foundation
The Hispanic Heritage Foundation is a national nonprofit which inspires, prepares, positions, and connects minority leaders in the classroom, community, and workforce to meet America’s priorities. Follow HHF on Facebook, Instagram, TikTok, and Twitter.
About Comcast Internet Essentials
Since August 2011, Internet Essentials has connected millions of low-income households to the Internet, most for the very first time. During that period, the program has grown from focusing on bridging the “homework gap” for school-age children to addressing digital equity issues for all Americans. The program offers low-cost, high-speed Internet service for $9.95 a month plus tax, provides access to free digital skills training in print, online, and in person, and includes the option to purchase a low-cost Internet-ready computer. For individuals and organizations interested in becoming a partner, please visit: https://partner.internetessentials.com to order free collateral materials.