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Colgate-Palmolive Announces Annual Haz la U™ Scholarship Program in Partnership with the Hispanic Heritage Foundation

Hispanic Heritage Foundation

The company will grant scholarships to Latinx high school students as it continues its mission to empower their pursuit for higher education

Versión en español

NEW YORK, NY – Colgate-Palmolive is now accepting applications for its annual Haz la U™ (“Make the U”) educational grant program for the 2021-2022 academic year in partnership with the Hispanic Heritage Foundation (HHF). The grant will provide a total of 100 educational grants to Latinx high school students worth $1,000 each.  The grants will be awarded to students throughout the U.S. who have demonstrated academic excellence, volunteerism and leadership within their communities. Applications are now officially open and will lose on December 6, 2020.

“Today more than ever, Colgate continues its commitment to provide financial support to Latinx families through our Haz la U™ educational grant program.” said Dana Medema, General Manager of North America Oral Care at Colgate-Palmolive “We praise the young leaders who celebrate what it means to be Latinx and are giving back to their communities during these difficult times, because we believe everyone deserves a future they can smile about.”

For more than ten years, the Haz la U™ program has aided the pursuit of higher education among the Latinx community. According to the U.S. Census Bureau, the classroom has become a more racially and ethnically diverse learning environment, and Hispanic students made up 24% of the enrolled population.

“We’re extremely proud to continue our partnership with Colgate for the Haz la U™ grant by providing educational assistance to Latinx students, which will get them a step closer to achieving their higher education goals,” said Antonio Tijerino, President and CEO, Hispanic Heritage Foundation. “This important effort with Colgate through our Youth Awards program will showcase the tremendous talent and potential of our youth. These scholarships will help 100 young leaders continue on their track to making an impact on our community and America.”

In tandem, Colgate-Palmolive will be promoting this initiative in Arizona, California, Connecticut, Florida, New Jersey, Pennsylvania, and Texas in partnership with some of its key retail partners including:  Cardenas, El Super,  Northgate, Superior, Vallarta, C&S Wholesale Grocers, Kroger Food 4 Less, FoodMaxx, Rancho San Miguel, Fiesta Market, Food Town, Seller Bros, Foodarama, Food City, Publix, and ShopRite.

For more information about Haz la U™, application guidelines and to apply, visit or


About Colgate-Palmolive

Colgate-Palmolive Company is a caring, innovative growth company reimagining a healthier future for people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition and reaching more than 200 countries and territories, Colgate teams are developing and selling health and hygiene products and pet nutrition offerings essential to society through brands such as Colgate, Palmolive, elmex, meridol, Tom’s of Maine, hello, Sorriso, Speed Stick, Softsoap, Irish Spring, Protex, Sanex, Filorga, eltaMD, PCA Skin, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Science Diet and Hill’s Prescription Diet. Colgate seeks to deliver strong, consistent business results and superior shareholder returns and to provide Colgate people with an innovative and inclusive work environment. Colgate does this by developing and selling products globally that make people’s lives healthier and more enjoyable and by embracing its sustainability, diversity, equity and inclusion and social responsibility strategies across the organization. For more information about Colgate’s global business, its efforts to improve the oral health of children through its Bright Smiles, Bright Futures program and how the Company is building a future to smile about, visit

About the Hispanic Heritage Foundation and the Youth Awards

The Hispanic Heritage Foundation is a national nonprofit focused on education, workforce, innovative leadership, and culture to meet the Latino community’s and America’s priorities.  Through HHF’s 22-year-old Youth Awards program, hundreds of high-achieving Latinx high school students are recognized across the country and provided with grants for their education or in support of an idea for social impact.  More than 5 million dollars have been provided and hundreds of the ideas and projects have been supported.  Once they are vetted through the Youth Awards, alumni are connected to a larger network providing mentors, activities and career path opportunities through the award-winning LOFT (Latinos On Fast Track) program throughout college, grad school and into their careers. (Visit Follow HHF on Facebook and Twitter.




Citlalic Peralta/BCW/212-601-3055/

Nicolás Peña/ 202-861-9797/  

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