The award supports high school seniors nationwide with exceptional entrepreneurial potential
Los Angeles, CA. – Taste Salud joined the Hispanic Heritage Foundation (HHF) to present the Entrepreneurship category of the 27th Annual National Youth Awards, one of HHF’s signature programs celebrating youth excellence in the classroom and in their communities. Through this partnership, HHF and Taste Salud will recognize one outstanding high school student who demonstrates strong innovation and entrepreneurial potential as emerging Leader of Today.
“Supporting young entrepreneurs is essential to strengthening the future of our country,” said Antonio Tijerino, President and CEO of the Hispanic Heritage Foundation. “These students are already creating ideas, innovative products, and wide-reaching initiatives that are having a real impact, and will add to the economic strength of our country through entrepreneurship. We’re proud to partner with Taste Salud to elevate their vision and invest in their future.”
The Youth Awards are part of HHF’s broader mission to identify, prepare, and position youth talent across the educational and professional pipeline. This outstanding new class will continue the 27‑year tradition of innovative leadership, academic excellence, and societal impact established by past Youth Awardees.
“Our community is full of young people with incredible ideas and the courage to build something from nothing,” said Josh Leyva, Co-Founder of Taste Salud. “Through this partnership with the Hispanic Heritage Foundation, we hope to inspire the next generation of entrepreneurs and show them that their creativity, culture, and drive can lead to real impact.”
This year’s recipient has been selected from a competitive pool of 35,000 applicants and 150 regional awardees nationwide, who were celebrated in virtual ceremonies between January and February of this year. The 27th Annual National Youth Awardees will be honored later this month in San Juan, Puerto Rico. (Announcement coming soon.)
About Taste Salud
Founded in June 2021 by Josh Leyva and Tyler McCann, Taste Salud is a Latino-founded powdered drink mix brand offering over 30 flavors across functional lines like Hydration + Immunity, Energy + Focus, Calm + Sleep, and Greens + Superfoods. Available in over 10,000 retail locations and online at tastesalud.com, Amazon, and TikTok Shop, the brand combines authentic flavors with health benefits for on-the-go lifestyles.
About the Hispanic Heritage Foundation and the Youth Awards
The Hispanic Heritage Foundation is a nonprofit organization dedicated to advancing education, workforce development, societal impact, and leadership, with culture serving as the cornerstone of its mission. Through the 27-year-old Youth Awards, thousands of high school students from all 50 states, plus Puerto Rico and D.C., have been recognized for their achievements in the classroom and community, and their focus on a career path in all STEM areas, entrepreneurship, media, public service, and other categories. Visit www.HispanicHeritage.org.
Follow HHF on Instagram, Facebook, X, and TikTok. Listen to the HHF podcast Fritanga on your favorite streaming service and HHF YouTube channel.
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Media Contact: Nicolas@HispanicHeritage.org
