The Kroger Co. Foundation and the Hispanic Heritage Foundation (HHF) have collaborated to launch the ‘Fresh Food Access For All’ challenge, targeting Latino small businesses, startups, and community-serving orgs across the country which are addressing food insecurity in their communities by increasing access to healthy and affordable food. This grant opportunity will be distributed among 25 entrepreneurs and social entrepreneurs.

The 25 recipients will be funneled to HHF LOFT Labs where they will receive mentorship, training, and resources to help them start and grow their businesses. This program will be led by experienced business leaders and food industry experts and will provide recipients with the knowledge and skills they need to build successful, sustainable businesses that guarantee “Fresh Food Access for All.”